We crave getting to the root
of the problem to create
business results

McDonalds Love of Mambo

McDonald’s 
Mambo Sauce

How a culturally-smart campaign recognized community heritage, rich tradition, and cultural tension.

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Bounty Come Clean

Bounty Come Clean

Celebrating Black moms’ high standards of cleaning with humor and a cultural truth rooted in DNA: Dirty Not Allowed.

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Mielle x WNBA

Mielle x WNBA

We announced From One Queen to Another, establishing Mielle as the WNBA’s first official textured haircare partner and champion of Black women in sports.

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Pearl Mining Company

Pearl Milling Company P.E.A.R.L. Pledge

Redefining a century-old brand during a period of racial unrest and developing and supporting the first-ever, multi-year grant and community funding program for the brand now known as Pearl Milling Company.

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Honors
Emmy Award

Primetime Emmy Award Outstanding Commercial

P&G + MBIB’s “The Talk” addressed the tough conversations Black parents have with their children about bias in a direct and emotionally raw way. Through bold storytelling and deep cultural resonance, the campaign resulted in +1% sales growth among Black American consumers versus IYA, complementing P&G’s commitment to winning with Black consumers. EGAMI was the first Black and woman-owned agency to win a Cannes Lions Grand Prix.

Shorty Awards 1

Shorty Impact Award – Winner in Paid Media

The CDC Foundation: Live to the Beat Campaign exceeded all industry benchmarks for health awareness campaigns, indicating that with expert granular audience targeting and engaging creativity, public health messaging can reach the target audience and drive meaningful action.

Telly

Telly Award Silver
Winner: Campaign – Promotional

U.S. Bank Access Commitment® is a holistic content series showing culturally relevant experiences and imagery that empowers Black millennials to take action through the lens of what financial access means to each individual. Creative assets spanned social, video, radio, broadcast, out-of-home, and print, resulting in a 20% increase in web traffic to the Access Commitment landing page and a 125.23% increase in impressions.

Shorty Awards 2

Shorty Impact Award Gold Honor in
Multi-Platform Campaign

EGAMI collaborated with the Ad Council, Pivotal Ventures, and McCann for the ‘Sound It Out’ campaign. The aim was to empower parents and caregivers of middle schoolers with the tips and tools to make a habit of proactively checking in with their children about their emotional well-being. Together we drove over 75K users to the website for a total of nearly 80K sessions. Across Meta, Reddit, and Pinterest we saw an average resource guide conversion rate of 3.49%. 

The Plank Center

The Plank Center for Leadership in Public Relations Agency Award

EGAMI’s CEO Teneshia Warner Jackson, was recently honored as an agency leader who has been an outstanding mentor to others throughout her career.